During the warm weather months, it’s always fun to think about owning your own ice cream parlor. Endless vats of yummy ice cream for you to enjoy- and generate income from. In warmer climates, and ice cream parlor can be a year round income source. In cooler climates, and ice cream parlor can be a great way to generate a significant income during peak months that will help support you during lean months.
Instructions
Start an Ice Cream Parlor
1. Size up the competition. Visit the other ice cream parlors in the area you’d like to be in. What do they have or offer that works? What doesn’t work? Determine what you would improve or keep if it were your establishment.
2. Secure financing for your ice cream parlor. Businesses typically have many up front expenses and don’t turn a profit for the first three years. You’ll need to go to your local bank and get a small business loan to assist you.
3. Decide whether or not you would like to own a franchise. Many established ice cream parlors offer the opportunity to buy a franchise of their operation. This can be very handy in that there is an already established image and reputation for your parlor.
4. Decide what type of ice creams and snacks you want to offer. Simpler can be easier. Ice cream parlors can keep it simple by offering soft serve and regular ice cream. They can also offer sundaes and shakes as well as other treats. Deciding what your menu will consist of will help you get an idea of pricing and staffing needs.
5. Determine the best location for your ice cream parlor. There are many different types of locations to lease for your ice cream parlor. If you have a beach nearby, this can be a great opportunity to snag impulse buyers. Shopping centers allow for a lot of foot traffic. Stand alone shops can be in accessible areas. Make sure the are you choose is zoned for commercial use and get the proper permits to operate the ice cream parlor.
6. Figure out your architectural needs. The location you choose will also depend on the set up of the space you need. If you want to offer inside seating to your customers, make sure the location you choose has adequate square footage. If you’d like to offer outside or patio seating, make sure that codes and your lease allow for that.
7. Find suppliers and determine pricing. The price that your suppliers charge you will directly affect the price you can offer your customers. Make sure that you choose suppliers who allow you to competitively price your products while still making a profit.
8. Develop a marketing plan and implement it. You wil need to advertise your ice cream parlor. What works for other parlors in your area? Direct mail, television ads, radio spots and coupons in local publications are all options.
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